Offene Seminarreihe zu Schlüsselthemen der Organisations- und Unternehmensentwicklung - jedes Seminar kann einzeln gebucht werden.
Corporate Citizenship: Developing and Expanding the CSR and Sustainability Agenda in Organizations:
Over the past decade, business has experienced a wildly fluctuating environment marked by economic disruption, political upheaval, failed financial institutions, a precipitous loss of trust, and cracks in the very foundations of capitalism. Add to this a widening disparity in income and access to housing and health care; plus the onset of water shortages and “weird weather” from a warming planet; then mix in growing clamor from activists, consumers, and a subset of investors calling for more transparency, accountability, and socialand- environmental responsiveness from the business community–and companies enter a “brave new world.”
These developments have stimulated many firms to rethink their roles and recalibrate their responsibilities in society. Corporate social responsibility (CSR) is now a top priority on the corporate agenda and no less a critic than The Economist has stated, “Gone are the days when (CSR) was mainly about managing corporate reputations—or “greenwashing”, to its critics. It is now more about business fundamentals, such as how products are designed and how supply chains are managed.”
There are signs, however, that some leading businesses are reaching out beyond their fence lines, supply chains, and traditional distribution systems into the very fabric of society. Current conditions raise multiple and interlocking challenges for businesses, government, and civil society organizations. With the decreasing power of the state to address these matters, and the inability of civil society to do so on its own, business is beginning to engage difficult social and environmental issues not out of any sense of noblesse oblige, or even duty, but because it is expected to do so by its stakeholders and especially because such actions are required for its own sustainability.
This course will examine the “stages” companies go through in developing and expanding their CSR and sustainability agenda, examine “best practices” in responsible leadership, stakeholder management, and employee engagement in these regards, plus the latest supply chain management practices and how leading companies are creating “shared value” with their products and services. We will also look at “next practices” in multi-sector partnering and corporate social innovation.
■ Developing and Expanding the CSR and Sustainability Agenda in Organizations
■ “Best practices” in responsible leadership, stakeholder management, and employee engagement
■ “Next practices” in multi-sector partnering and corporate social innovation
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